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Operations

2 Product Categories

Product Categories:

We have simplified our portfolio and operating model:

From a multi-category, business-unit structure...

Lancewood

Millennium Foods

Finlar Fine Foods

Denny Mushrooms

Umatie

Rialto

Cape Herb & Spice

Khoisan Gourmet

Cape Foods

Montagu Foods

Cecil Vinegar

Dickon Hall Foods

Rialto

Cape Coastal Honey

Chamonix

Amaro Foods

Cani

Retailer Brands

Ambassador Foods

Chet Chemicals

Contactim

... to a category structure, comprising two super-categories

Layer_1

Perishable 
products

Dairy

Convenience Meals

Value-added Meats

Baby

Fresh Mushrooms

Layer_1 (1)

Ambient 
products

Dry condiments

Wet condiments

Meal ingredients

Baking

Snacking

Spreads

Beverages

Libstar manufactures, distributes and markets leading branded and private label consumer packaged goods.

Brand Solutions:

Private label brands are owned and sold by a retailer under the retailer’s name. Dealer-own brands often have a unique name and are available exclusively at the retailer that owns them.

Amagwinya and Amadombolo
ChIcken Caesar Salad
Operations overview inline image 3

Libstar owns several well-known brands that we produce and distribute. These are sold under labels and trademarks that are proprietary to us or produced and distributed by us under licence agreements with brand owners.

Goldcrest - Lemon & Ginger Honey Hot Toddy
5 Spice Short-Ribs
Lancewood Cottage Cheese

We represent several well-known international brands in South Africa – sourcing, importing, marketing and distributing these under a purchase or distribution arrangement between Libstar and the owners of the brand. Many of these are imported, marketed and distributed from European, Asian and American food manufacturers.

Bonne Maman Strawberry Preserve
Kokoman Soy Sauce and Tabasco
Maille Mustard

Sales Channels:

We supply products across our product categories through the retail and wholesale channel. Our brand solutions, combined with longstanding and successful relationships with South Africa’s largest food retailers, allow us to strategically position our Libstar brands alongside dealer-own, private label and principal brands on retail shelves.

We manufacture and supply perishables, groceries, baked goods, wet condiments and packaging to the food service industry, including quick-service and sit-down restaurants

We manufacture products for trusted brand owners in South Africa and globally.

We export to more than 50 countries.